By Debbie Weil
Wow... I'm jazzed up after two days at MarketingSherpa's B2B Lead Gen Summit here in Washington DC. Great speakers. It's one of those conferences where you can't take notes fast enough to get down the nuggets you want to remember.
But I scribbled a bunch of them. I want to share them with you while I can still read my handwriting. (It's atrocious.) If you're in marketing or sales for technology or for complex sales of any kind, these will appeal to you.
And if you're interested, the West Coast version of this conference is in San Francisco on Nov. 18 - 19.
OK, here goes...
#1 Sherpa's Anne Holland cites Don Crowther's search marketing tip: capitalize your URL in your Google AdWords text box. So, www.WordBiz.com, not www.wordbiz.com. Yup, that's the same Don Crowther who's presenting BlogWrite with me today at 1:00 PM Eastern...


